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Supporting agencies to win pitches - Labyrinth Marketing
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Agency Support

Pitch Management

The brief

To become part of the agency pitch team, to provide valuable client-side viewpoint, insight, strategy and feedback on the pitch deck and approach.

Post-it notes on a table
Writing on post-it notes

OUR ROLE

As experienced client-side marketers, we’ve worked with many creative agencies and been involved in the selection process for new agencies to join our roster. So we can share what clients are looking for, how to stand-out and demonstrate your strengths throughout the process – not just the pitch day itself.

As white-labelled resource, we were able to support the agency on one of their biggest pitches for a global beverage brand. We interrogated the brief, developed the overarching strategy & planning, and supported our thinking with co-creation workshops to develop insight and ideas for the target consumer.

WHO WE HELPED

Managing Director and Pitch team

WHAT WE DID DIFFERENTLY

Upskill – provided a client-side view-point, sharing what makes a winning agency stand out and led co-creation sessions with team sharing method and how to run and facilitate groups.

Bring plans to life – demonstrated viability of ideas with co-creation focus group insight, concept testing and development.

Brainstorming session
Labyrinth Agency

RESULTS

  • Successful pitch win for global beverage brand
  • Investment not wasted – we know how time-consuming and expensive the process is for agencies
  • Client impressed with they level of unique insight and consumer understanding

Case Studies

Find out more about the brands and businesses we have helped.

Read More

What is your challenge?

Whatever your challenge, our diverse cross-sector experience means we can bring you stretched thinking and fresh perspective.

 

CONTACT US to find out more