How do you create a joined-up marketing strategy?

CIM Members’ Magazine, Catalyst, recently asked five marketing professionals including our Founder and Director, Abigail Dixon, to share their views on how to create a joined-up marketing strategy.

Drawing on her own experiences of developing successful strategic plans to step change a company’s growth, across a wide spectrum of brands and industries, Abby shared some of her top tips into the challenges and opportunities facing an organisation when it comes to creating a strategic marketing plan and how to ensure that the whole organisation feels part of.

Catalyst Magazine Abigail Dixon

Catalyst Magazine Abigail Dixon

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