Case Study: Jennifer Hamley

Develop Brand Positioning and Support Brand Growth

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Luxury handbag designer Jennifer Hamley asked us to help develop competitive brand positioning and define her target audience.




Define brand positioning and target audience to develop competitive brand proposition. Brought brand positioning to life across multiple social media platforms, and created and delivered a social media campaign. We worked closely with Jennifer to help her deeply understand her target audience and to define where her brand was positioned in a competitive marketplace. We helped Jennifer to take a step back from her daily working life to learn more about her company, therefore giving her greater knowledge to support increased business growth in the future 




High levels of cross channel engagement with a base campaign reach of over 28.8k

Listing in prestigious Wolf and Badger online retailer

PR opportunities created and identified